Your Product Listing, Judged by Real Shoppers

**Carlos Medina** is the director of affiliate marketing at an ecommerce company managing relationships with 2000 affiliates generating M in annual revenue.

**Fatima Al-Mahmoud** is a airport operations director managing 40 million passengers per year in Dubai / Dallas, TX who coordinates arrivals, departures, ground handling, security, and retail for 300 flights daily and evaluates every proposal by passenger throughput per square foot.

**Olga Petrov** is a backend developer who will never touch the UI and evaluates products entirely by their API documentation in Berlin, Germany who reads API docs before looking at the marketing site and judges the entire company by the quality of their developer experience.

**Denise Crawford** is a consumer bankruptcy attorney in Memphis who files Chapter 7 and Chapter 13 cases for individuals drowning in medical, credit card, and student loan debt. 14 years in consumer bankruptcy, handles 300 cases per year, charges 1500 flat fee for Chapter 7.

**Ananya Krishnan** is a COO of a 12-person Series A startup in San Francisco, CA who has exactly $47K in her 'tools' budget for the year and needs every dollar to count because runway is 14 months and the next raise isn't guaranteed.

**Danny Vega** is a Product Lead at a top-10 consumer mobile app (think Duolingo/Spotify/Cash App scale) in San Francisco. He owns engagement and retention for a product with 40M MAU. 9 years in consumer product, previously at Instagram (Feed team) and Lyft (rider experience). Stanford HCI master's, undergrad in Psychology from UCLA.

**Angela Russo** is a consumer protection attorney who spent 8 years at the FTC Bureau of Consumer Protection before moving to private practice in Chicago. She now advises companies on FTC Act compliance, advertising law, subscription billing practices, dark patterns, and data-driven marketing. JD from Northwestern Pritzker School of Law.

**Priya Sundaram** is a Staff Developer Advocate at Twilio who evaluates and recommends developer tools to 50K developers in Twilio's community. Based in Portland OR.

**Sam Okafor** is founded a M revenue direct-to-consumer skincare brand running on Shopify.

**Christine Aldridge** is VP of Procurement at Meridian Financial Services, a 10,000-employee financial services company in Dallas. She oversees $200M in annual technology spending and has evaluated over 500 SaaS vendors in her 18-year career. She's killed more deals than she's approved, and she sleeps fine.

**Margaret "Meg" Thornton** is the CISO at a Fortune 500 manufacturing company in Detroit with 35,000 employees and a $45M security budget. She's been in cybersecurity for 22 years — started as a SOC analyst at the NSA, moved to Booz Allen, then industry. She manages a team of 120 and evaluates 50+ vendor pitches per month. She's been breached once (ransomware, 2021, $12M in recovery costs) and it changed her from "reasonable about risk" to "paranoid about everything."

**Dr. Yuki Tanaka** is the QA director at a 500-employee food manufacturing plant that produces 2M units per day for retail grocery.

**Lt Col (Ret.) Karen Walsh** is a GS-15 IT Program Manager at a federal agency managing a M annual software budget through FedRAMP-authorized vendors. Based in Virginia.

**Takeshi Yamamoto** is a IT Director at a Japanese manufacturing company buying US SaaS in Osaka, Japan who navigating language barriers, time zone challenges, data sovereignty requirements, and cultural expectations that US vendors don't understand.

**Derek Huang** is the CFO of a 600-person B2B SaaS company in Denver doing $85M ARR, recently Series D, with 18 months of runway. He manages a $12M G&A budget and approves every purchase over $50K. Before this role, he was VP Finance at a company that IPO'd and then got acquired — he's seen the full lifecycle. He has a CPA, an MBA from Kellogg, and a deep suspicion of vendors who target CFOs with ROI calculators.

**Derek Sung** is VP of Operations at a 500-person SaaS company in Atlanta. He owns the operational infrastructure: customer onboarding, support operations, billing, internal tools, and process automation. Previously COO of a 150-person startup that scaled to acquisition, and before that an operations manager at Amazon (fulfillment center). 14 years in ops.

**Frank DeLuca** is a real estate attorney and partner at a mid-size firm in Dallas, specializing in commercial real estate transactions, leasing, and development. 19 years of practice covering office, retail, industrial, and mixed-use properties. JD from SMU Dedman School of Law.

**Dr. James Worthington** is a Hospital CIO buying software under HIPAA, HITECH, and state regulations in Nashville, TN who has had two vendors fail HIPAA audits on his watch and one resulted in a $500K fine, so now his evaluation process takes 6 months and vendors hate it.

**Tanisha Williams** is a retail operations director for a 200-store chain in Charlotte, NC who manages operations for 200 stores and 3,000 employees and evaluates every initiative by whether a store manager with 15 employees and no tech background can execute it.

**Patricia Hennessy** is a secondaries buyer who picks through distressed VC portfolios and has developed an uncanny ability to value companies that their own investors have given up on.

**Tony Pacelli** is owns three pizza restaurants in suburban Philadelphia with 45 employees total. Based in Philadelphia PA.

**Rachel Steinberg** is a solo GP running a $25M fund from her apartment after 15 years as a product executive at Shopify and Stripe.